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Property Description:
Devesh ‘Devo’ Ragha of NewGen Advisory is proud to present for sale the Hotel Blue 66, located in Santa Rosa, NM. This upper midscale franchise, which is part of the BW Signature Collection, is strategically situated along an interstate, thereby providing excellent visibility and accessibility. Originally opened in November 1995, and renovated in 2024, the hotel occupies a land area of 0.94 acres, with a building area of 27,308 square feet.
The Hotel Blue 66 includes 45 well-appointed rooms across two stories. With the comprehensive renovation completed in October 2024, the hotel has been refreshed with modern amenities and design, aligning with the latest guest expectations and standards. The hotel operates with a parking ratio of 0.69 per room on a surface lot of 31 spaces, which also has the capacity to accommodate the guest volume.
With its strategic location and recent upgrades, Hotel Blue 66 offers a robust platform for sustained revenue growth and operational efficiency, ultimately making it an attractive asset for investors seeking exposure in the hospitality sector.
Location Description:
Located along historic Route 66 in eastern New Mexico, Santa Rosa is a key stop along Interstate 40 (I-40), the third-longest interstate in the country. This interstate spans coast-to-coast from California to North Carolina. Santa Rosa is known for attractions like Blue Hole, Park Lake, and the Route 66 Auto Museum, which draws road-trippers, outdoor enthusiasts, and history buffs.
In addition to these well-known attractions, there are new developments underway. These include the Ilfeld Warehouse renovation, downtown revitalization, and Blue Hole access upgrades. These initiatives are aimed at improving infrastructure, boosting tourism, and supporting local businesses.
Investment Highlights
Click the “Confidentiality Agreement” button below to access the due diligence files. After you submit the CA form, you will receive an automated email with links to the due diligence files and offering memorandum.
Broker of Record
